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"I found my home at Morrisville State College after transferring from FIT. I chose Morrisville's entrepreneurship and small business management program because it was very business-focused and hands-on."
Kathryn Hunt '12

School of Agriculture, Sustainability, Business and Entrepreneurship

Dean: Christopher L. Nyberg
Phone: (315) 684-6083
Email: nybergcl@morrisville.edu

Entrepreneurship and Small Business Management B.B.A.

Course Description

Guerilla Mktg Tactics Sm Bus

This course will provide the student with the marketing fundamentals necessary in the startup, development, and operation of a small business. Students will develop successful marketing strategies with limited or nonexistent budgets. Guerilla Marketing tactics and innovation are emphasized. Prerequisites: ENTR 317 and BSAD 325. 3 credits (3 lecture hours, 1 laboratory hour), fall semester