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What advice would you give other students?

“No matter what happens, finish what you start. Don’t be afraid to do more and get involved on campus. Don’t be satisfied with being average; it’s easy to be average, but it takes time and dedication to be great. Nothing great comes easy or happens overnight.”
Meet Adrian
Lake Immunogenics Inc.
Major: Technology Management B. Tech.

School of Agriculture, Sustainability, Business and Entrepreneurship

Dean: Christopher L. Nyberg
Phone: (315) 684-6083
Email: nybergcl@morrisville.edu

Course Description

Analytic Marketing

This course primarily focuses on data manipulation, data analysis and data comparison relative to the marketing mix (price, product, promotion and distribution). Students will learn basic marketing principles, research techniques and strategies for analyzing and interpreting data. Using computers and software applications, students will gather and interpret information, assess marketing conditions and suggest corrective strategies for success. Additionally, students will complete marketing plans supported by appropriate analysis and a final presentation. Prerequisites: BSAD 116, ECON 100 or 140, or permission of instructor. 3 credits (2 lecture hours, 2 laboratory hours), fall and spring semesters

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Admissions Requirements

A.A.S. or A.S. or 60 hours of lower division course work (from an accredited college or university) with a minimum GPA of 2.3. Completion of Math 102 - Intermediate Algebra with Trigonometry (C or better required) or equivalent prior to enrollment into the program.

Morrisville State College has a rolling admission policy; notification of acceptance begins November 1. SAT or ACT exams are recommended, and an on–campus interview is encouraged.