What MSC professor has influenced you and why?
“They are all amazing in their own ways. All of the hospitality professors are awesome! Professor Joan Johnson pushes all of her students to go above and beyond. Professor Kerry Beadle teaches you without you even realizing that you are learning. Professor John Felton is always there for his students and his door is always open. Professor Anthony Lupino has this spirit to him that is so inspiring.”
Technology Management: Resort & Recreation Services B.B.A.
Course DescriptionAssessment Customer Satisfacti
This course will identify and utilize the various assessment issues related to evaluation and the development of instruments and methodologies. The focus will be placed on how these assessment methods can be implemented to measure customer satisfaction. Guidelines for the development of instruments and processes will be discussed with an emphasis on reliability and validity issues. Focus groups, their uses, makeup and procedures for effective use will be discussed. Company models will be used to implement and demonstrate the student’s understanding of the subject material. The relationship between assessment and continuous quality improvement will be emphasized. Prerequisite: BSAD 221 or permission of instructor 3 credits, (3 lecture hours), spring semester