Contact Admissions

Phone: (315) 684-6046
Fax: (315) 684-6427
Email: admissions@morrisville.edu
Whipple Administration Building
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"I credit Morrisville's internship opportunities that landed me five job offers when I graduated. Internships are a very beneficial part of your education and a stepping stone for anything you want to do."
Kimani Smith
Sales Agent, Pyramid Brokerage Co.
Entrepreneurship and Small Business Managment BA
Morrisville State College Class of 2010

School of Agriculture, Sustainability, Business and Entrepreneurship

Dean: Christopher L. Nyberg
Phone: (315) 684-6083
Email: nybergcl@morrisville.edu

Entrepreneurship and Small Business Management B.B.A.

Course Description

Marketing Management

The objectives of this course are to expose students to the problems commonly faced by marketing managers, and to develop skills to analyze marketing problems as well as developing and implementing solutions to these problems. Case studies are utilized extensively. Prerequisites: BSAD 116, ECON 100 or 140, or permission of instructor. 3 credits (2 lecture hours, 2 laboratory hours), fall and spring semesters

Admissions Requirements

An associate degree or 60 hours of lower-division course work (from an accredited college or university) with a minimum GPA of 2.3.

Students must have completed Math 102 - Intermediate Algebra with Trigonometry with a minimum grade of C or better or the equivalent prior to enrolling in this program.