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What advice would you give other students?

“No matter what happens, finish what you start. Don’t be afraid to do more and get involved on campus. Don’t be satisfied with being average; it’s easy to be average, but it takes time and dedication to be great. Nothing great comes easy or happens overnight.”
Meet Adrian
Lake Immunogenics Inc.
Major: Technology Management B. Tech.

School of Business and Hospitality

Dean: Jeannette H. Evans
Phone: (315) 684-6067
Email: evansjh@morrisville.edu

Technology Management B.Tech.

Course Description

Marketing Management

The objectives of this course are to expose students to the problems commonly faced by marketing managers, and to develop skills to analyze marketing problems as well as developing and implementing solutions to these problems. Case studies are utilized extensively. Prerequisites: BSAD 116, ECON 100 or 140, or permission of instructor. 3 credits (2 lecture hours, 2 laboratory hours), fall and spring semesters