Contact Admissions

Phone: (315) 684-6046
Fax: (315) 684-6427
Email: admissions@morrisville.edu
Whipple Administration Building
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“I could not have asked for a better college to prepare me for the automotive industry. From vehicle diagnostics, to learning how to manage a business within the automotive industry, I feel that I came into the job fully prepared. I am currently in a management program for Enterprise Holdings, where I apply everything I have learned at MSC. I can't thank my professors/mentors enough for their help and influence on my college experience and am proud to say I still keep in touch with them!”

Deivy Martinez 
Class of 2011
Enterprise Rent-A-Car / New Rochelle, NY
Major: Automotive Management B.B.A.

School of Science, Technology and Health Studies

Dean: Joseph H. Bularzik
Phone: (315) 684-6079
Email: bularzjh@morrisville.edu

Course Description

Analytic Marketing

This course primarily focuses on data manipulation, data analysis and data comparison relative to the marketing mix (price, product, promotion and distribution). Students will learn basic marketing principles, research techniques and strategies for analyzing and interpreting data. Using computers and software applications, students will gather and interpret information, assess marketing conditions and suggest corrective strategies for success. Additionally, students will complete marketing plans supported by appropriate analysis and a final presentation. Prerequisites: BSAD 116, ECON 100 or 140, or permission of instructor. 3 credits (2 lecture hours, 2 laboratory hours), fall and spring semesters

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Admissions Requirements

Students must have a minimum SAT score of 450 verbal and 500 math. Vocational training is not a requirement.

Morrisville State College has a rolling admission policy; notification of acceptance begins November 1.

Transfer students must have a minimum transfer GPA of at least 2.5.